LAZADA Malaysia Turned One: The Celebration

Last week, Lazada Malaysia celebrated its first year in Malaysia with a big bash during which members of the media and business partners got an exclusive look into the business, its accomplishments in 2012, and what the future looks like.

Lazada is currently Southeast Asia’s fastest growing online department store. There are more than 12 categories of goodies, making shopping online a breeze in Malaysia. You can buy things like tablets, cameras, home appliances, health & beauty products, sports, books to even baby items (not that this will ever apply to me).

Hilarious Photowall with various props to play with. Our pose was boring so here's one that's relatively fun looking.
Lazada’s Photowall with various props to play with. Our pose was boring so here’s one that’s relatively fun looking.

The gorgeous Deborah Henry did a fabulous job as usual as the Emcee of the night and first speech was delivered by Igor Pezzilli (CEO of Lazada Malaysia).

He had this to say, “We are proud to say that Lazada Malaysia is currently the number one online shopping mall site in Malaysia. Almost 70 per cent of Malaysians are actively online, and more than half do their shopping on the web. Being in the e-Commerce industry we have one great advantage, and that is our access to immense data where we can analyze what the audience is looking for and present them with their desired products via online marketing channels. From this point onwards online shopping will be the way forward because of it’s the dynamic experience and massive product assortment that will continue to provide.”

Lazada - Igor, CEO of Lazada Malaysia
Igor, CEO of Lazada Malaysia

“Based on these three key elements – offering a great range of products, providing an excellent shopping experience, and ensuring exceptional customer service, Lazada will inevitably attract more savvy online shoppers” commented Max Bittner, CEO of Lazada Southeast Asia at Lazada’s first birthday bash.

Maximillian Bittner, CEO of Lazada Southeast Asia
Maximillian Bittner, CEO of Lazada Southeast Asia

Maximilian Bittner, CEO of Lazada: “For a long time, the e-commerce market has been underestimated in SEA, but we did not. With a broad range of products – from consumer electronics, household goods, toys to sports equipment –, secure payment options, quick deliveries and free returns, we convince more people every day of Lazada.”

Group Shot
Group Shot

In celebration of the first anniversary, Lazada will be launching some of their key business expansion initiatives, such as the Lazada Smartphone App and other e-Commerce initiatives. Other efforts include Lazada’s partnership with Digi, one of Malaysia’s premier companies, as well as MasterCard Worldwide, which gave Lazada the opportunity to reward their base here in Malaysia and the region. The 6-month long partnership has allowed Lazada to reach out to MasterCard’s base with exceptional results.

Struck a pose with Deborah Henry
Struck a pose with Deborah Henry, also the only evidence that I was there at the party.

Lazada has achieved current success much thanks to the Lazada Promise campaign, which includes a commitment to deliver goods to buyers within 48 hours to 78 hours, a best price guarantee when comparing to other key retailers, and a 14-day hassle-free return policy.

Few offers you might be interested: Lazada provides convenience for all your purchases such as free delivery, cash on delivery payment mode, varying payment methods, free return or exchange for free and most importantly, warranty from the manufacturer itself.

More info at:

Head over to Lazada Malaysia for your online shopping’s needs.

14 Comments Add yours

  1. Ooo I’ve seen their sponsored ads on facebook but I must admit I hadn’t clicked on them yet and had no idea what kind of company they actually were. Thanks for an enlightening post … Sounds like I could definitely be a customer someday, for the convenience and reliability 😀

    1. kellysiew says:

      I’ve known people buying cameras on Lazada, sometimes they have really good deals. I personally like browsing the kitchen stuff.

  2. sycookies says:

    Didn’t know that Lazada is this young…I’ve always thought that they have been around since forever.

    1. kellysiew says:

      I think the Philippines division is older.

  3. suituapui says:

    Me dinosaur, never buy things online…other than airline tickets. 😦

    1. kellysiew says:

      I’m super lazy to walk around malls. So online shopping is awesome for me. This one even has free shipping, for kitchen appliances!

  4. Chef and Sommelier says:

    Haha Kelly! Was that you in the big blue wig?

    1. kellysiew says:

      Nope! I wasn’t wearing black la. my picture is the last one with Former Miss Malaysia.

  5. Selina says:

    Wow. They turned one already ! Good job Lazada. To more birthdays !

    1. kellysiew says:

      Yeah time flies! 😀

  6. The Yum List says:

    Seems the easiest way to shop is online these days.

    1. kellysiew says:

      Yeah, there’s no need to even dress up for it 😀

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